This case study walks you through the narrative of how strategic partnership with Seller’s Umbrella not only improved Sponsored ads ROI but also elevated the brand’s success story, just in time for a lucrative Q4.
Austin, the owner of a brand selling premium chargers for laptops and tablets, had first attempted to manage ads himself but quickly realized the amount of time and efforts required to learn the program, build a strategy and manage it effectively.
After knowing that he lacks the necessary time and expertise to maintain the program, he decided to invest in Amazon PPC consultants and reached out to us.
Competitor analysis
Existing listing revamp and optimization
Creative enhancements
Strategic PPC management
Recognizing the value of expertise and strategic direction, Austin was determined to invest in an agency that can help optimize his Amazon PPC campaigns and unlock his brand’s true potential.
Working closely with Austin, we created a comprehensive strategy. Our multipronged approach encompassed various tactics to ensure robust advertising growth while concurrently focusing on organic enhancements. Our meticulously planned strategy included:
Step 1: Starting off strong with creating a retail ready listing
Step 2: Sponsored ads campaign creation and optimization
Our efforts resulted in a staggering 900% increase in sales within just one month. Notably, despite a revenue upswing of $73,598.54, we efficiently maintained ACOS at an impressive 27.43%, down from 54.85%. Organic sales burgeoned from $14,791.47 to an extraordinary $73,598.54.
Partnering with Seller’s Umbrella was a game-changer for my business. Thanks to their strategic guidance, my brand gained a competitive edge in the electronics market. If you’re looking to take your Amazon business to new heights, I highly recommend these guys.
6 mins